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Global Trybe Solutions Launches the NaYa Capital Product Website with Verdant DevCore Technologies

A content-managed website that presents the full NaYa Capital software suite (business resource management, capital market and banking products) with clear product pages, demo and quote requests, and built-in SEO.

NigeriaFinance

  • 22Product Pages
  • 3Product Families
  • 3Lead Capture Forms
  • 10–12Weeks to Launch

Project Overview

Global Trybe Solutions builds NaYa Capital, a suite of financial software for businesses, capital market operators and banks, covering everything from accounting, payroll and e-KYC to brokerage, fund management, trading tools and loan management. The suite needed a website that could present more than twenty products clearly and turn visitors into qualified leads.

Verdant DevCore Technologies designed and developed the website on a content management system, from specifications and wireframes through mockups, development, testing and launch.

Business Challenge

Presenting a large, technical product suite is hard. NaYa Capital spans three markets (business resource management, capital markets and banking) with 22 products, each aimed at a different buyer. Without a clear structure, visitors would struggle to find the product that fits their needs or to understand how the products work together.

Global Trybe also needed the site to generate business: ways for prospects to request a demo or a quote, visibility in search engines, analytics to measure performance, and the security and ease of editing expected of a modern corporate website.

Why Global Trybe Chose Verdant DevCore Technologies

After discussing Global Trybe’s needs in detail, we developed a vision for a website that would improve the user experience and support the company’s growth goals, and mapped every product into a clear page structure before any design work began.

Our structured process (initial planning, wireframes, mockups, development, testing, then deployment and optimisation) is built to deliver projects on time and on budget, which gave Global Trybe confidence in the schedule for a site of this size.

The Solutions

We organised the website around the three NaYa Capital product families:

  • Business Resource Management: Accounting, Payroll, Fixed Asset Management, Document Vault, e-KYC, ERP and Shared Services.
  • Capital Market: Brokerage, Registrar, Portfolio Management, Fund Management, Asset Management, e-Trade (OMS), Research Pro, Market Data Terminal, Technical Charts, Stock Screener and Smart Portfolio.
  • Banking: Loan Management System, Term-Deposit Management System, Finance House and Micro-Finance Bank.

Around the product pages sit Home, About, Services (Support, Training, and Consulting & Advisory), Pricing and Contact. The site is responsive and cross-browser compatible, with basic SEO (page keywords, taglines and meta descriptions, an XML sitemap and robots.txt), Google Analytics, contact, quote and demo request forms, image and cache optimisation, social media links, and a custom admin login with two-factor authentication.

Impact

Prospects can explore the full NaYa Capital suite by market and product, understand what each solution does, and request a demo or a quote from the same page. That makes the website a sales channel rather than an online brochure.

Built-in SEO and analytics help the right buyers find NaYa Capital and let Global Trybe measure what works. The CMS lets the team add products, update pricing and publish content without developers, and two-factor admin login keeps the site secure.

Key Takeaways

  • Structure is the hardest part of a product website. Grouping 22 products into three clear families made a large, technical suite easy to navigate.
  • Every product page should lead somewhere. Demo and quote request forms turn interest into qualified leads at the moment a visitor is ready.
  • Launch with the foundations in place. SEO, analytics, performance optimisation and secure admin access belong in the first release, not on a later to-do list.

Frequently Asked Questions

Have questions about this project? Explore answers to common inquiries about the objectives, design process, challenges, and outcomes to better understand how the solution was planned, executed, and delivered.

To give Global Trybe Solutions a website that presents the complete NaYa Capital software suite clearly and turns visitors into leads through demo and quote requests.

About 10 to 12 weeks, depending on content and design approvals: 1 to 2 days of specifications, 4 weeks of UI/UX design, 5 to 7 weeks of development, then testing and the public launch.

22 NaYa Capital products across Business Resource Management, Capital Market and Banking, from accounting and e-KYC to brokerage, trading tools and loan management.

Through the contact, Get Quote and Request Demo forms, plus links to NaYa Capital’s social media accounts.

Page keywords, taglines and meta descriptions, an XML sitemap submitted to search engines, robots.txt configuration, Google Analytics, and image and cache optimisation.